![One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium](https://cdn-images-1.medium.com/max/838/1*oIJOpPo_pVPr4rJs4vJW4Q.jpeg)
One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium
![Pele was paid huge $120,000 just to tie his laces at 1970 World Cup due to furious Adidas-Puma row | The US Sun Pele was paid huge $120,000 just to tie his laces at 1970 World Cup due to furious Adidas-Puma row | The US Sun](https://www.thesun.co.uk/wp-content/uploads/2022/12/f693db7d-72b6-4277-b920-60ff2157e62b.jpg)
Pele was paid huge $120,000 just to tie his laces at 1970 World Cup due to furious Adidas-Puma row | The US Sun
Pink Lemonade - In the 1970 World Cup quarter-final between Brazil and Peru, PUMA scored a goal even before the kick-off with an assist from Pelé. Here's how Puma and Pelé created
![Neymar procurou a Puma para seguir legado de Pelé, revela diretor da marca | Placar - O futebol sem barreiras para você Neymar procurou a Puma para seguir legado de Pelé, revela diretor da marca | Placar - O futebol sem barreiras para você](https://placar.abril.com.br/wp-content/uploads/2021/09/Design-sem-nome-2-1.jpg?quality=70&strip=info&w=1024&resize=1200,800)
Neymar procurou a Puma para seguir legado de Pelé, revela diretor da marca | Placar - O futebol sem barreiras para você
![London, April Puma King Pelé Pair Of Boots, 1972 Pelé Wore A Customised Pair In The 1970 World Preview Of 'Football: Designing The Beautiful Game', A New | icbritanico.edu.ar London, April Puma King Pelé Pair Of Boots, 1972 Pelé Wore A Customised Pair In The 1970 World Preview Of 'Football: Designing The Beautiful Game', A New | icbritanico.edu.ar](https://www.soccerbible.com/images/archive/Throwback-Thursday-Puma-King-Img1.jpg)
London, April Puma King Pelé Pair Of Boots, 1972 Pelé Wore A Customised Pair In The 1970 World Preview Of 'Football: Designing The Beautiful Game', A New | icbritanico.edu.ar
![London, UK. 6 April 2022. "Puma King Pelé" pair of boots", 1972 - Pelé wore a customised pair in the 1970 World Cup. Preview of 'Football: Designing the Beautiful Game', a new London, UK. 6 April 2022. "Puma King Pelé" pair of boots", 1972 - Pelé wore a customised pair in the 1970 World Cup. Preview of 'Football: Designing the Beautiful Game', a new](https://c8.alamy.com/comp/2J37D02/london-uk-6-april-2022-puma-king-pel-pair-of-boots-1972-pel-wore-a-customised-pair-in-the-1970-world-cup-preview-of-football-designing-the-beautiful-game-a-new-exhibition-at-the-design-museum-which-celebrates-how-design-has-influenced-the-worlds-most-popular-sport-the-exhibition-produced-in-partnership-with-the-national-football-museum-runs-8-april-to-29-august-2022-credit-stephen-chung-alamy-live-news-2J37D02.jpg)